2021 is fast approaching. Regardless of your business size, it’s time to take a critical cue from the retail sector. Anyone who’s ever gone holiday shopping knows that buyer activity tends to spike in November and December. Of course, your own seasonal business patterns may vary — and COVID has definitely impacted this year’s economic […]

These days, it’s tough to find a non-profit that hasn’t conducted some type of online campaign or activity. Most are on social media; nearly all have a website. For non-profits in the digital space, things are getting more crowded by the minute. You can’t afford to put your presence on auto-pilot. In fact, your digital […]