It is December and that means it is time for a year end review.    Commonly the focus is either financials or personnel, but have you thought about your business digital marketing efforts? Tackling the overarching questions of “Were you happy with your digital marketing efforts?” or “Did your digital marketing increase your sales?” are […]

So often you hear the holidays referred to as “The Most Wonderful Time of the Year.” So why do they seem to hard to maneuver. Hopefully this checklist can make it more enjoyable.       1.     Show your gratitude. You are likely not the only person trying to make it through the holidays. By showing […]

Branding Voice and Passion The power of passion and the voice used to discuss that passion can build significantly stronger brands and drive sales higher. Marketing a brand to customers with a relationship surrounding the customers passion creates more value for the brand. Potential clients need to develop a one on one relationship with a […]

  Brand Passion   As we introduced the month of branding at Weiskopf Consulting, we segmented the topic into three key elements, trustworthy, passion and consistency. Passion connects your brand to your customers. Aligning your goals with your customer goals is important but so is having a story behind your own brand. Not just a […]

  Assess YOUR Brand   All month long you have learned about the elements of branding, being trustworthy, having passion and consistency of brand. Now it is time for you to look at your brand. Let us assess you brand with our check list and then we will meet with you free of charge to […]